Digital Marketing 12/02/202110:00 AM EST
If you are thinking of starting a new business or want to grow the business you have, this workshop is for you. It is designed to give you a better understanding and working knowledge of Digital Marketing, in today’s highly competitive digital marketplace.
The Internet has changed the game for how consumers receive information in recent years, so it’s important to take full advantage with techniques to help you meet your goals. However, there are some marketing principles that are timeless and need to be understood as you invest time and money to achieve success.
- Creating a user friendly and responsive website
- Improving visibility through search engine platforms
- Success with video and YouTube
- Honing your “unique value proposition”
- Online advertising platforms
- Testing and tracking for better results
- The importance of online reviews
- Timeless marketing principles